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Target Relaunches Up & Up Store Brand Target recently announced that its store brand, Up & Up, is appearing back on shelves to deliver low prices and great quality with an expanded product selection and unique new design, reports Drugstore News. Up & Up has been phasing into Target stores since March, and by the end of Se...	PRIVATE LABEL ANNOUNCES 2009 STORE BRAND LEADERSHIP AWARDS The editors of Private Label magazine have announced the retail winners of their publication's 2009 Store Brand Leadership Awards and 2009 Store Brand Retailer of the Year Award. This year's 2009 Store Brand Leadership Award recipients are: " A & P, Montvale, NJ, for the Supermarket Segm...
Casino to Introduce Casino Famili PL French retailer Casino will be introducing a new private label called Casino Famili, which will include 450 SKUs by the end of 2010, reports Planet Retail. The retailer is expecting this new range to account for 5% of its private label ranges. The retailer plans to rebrand PL ranges suc...	Kroger Expands PL Line for Babies According to Planet Retail, Kroger has expanded its Comforts private label range of products for babies and toddlers. The line and packaging have been redesigned and now bear a new icon a yellow firefly. In celebration of the relaunch, Kroger is offering $10,000 for future education ex...
A&P Rolls-Out Kids' PL A&P has introduced America's Choice Kids, a new private label line developed in partnership with registered dietitians, reports Supermarket News. Soy butter, graham crackers, cereal, fruit cups and raisins are among the products rolling out to A&P's Pathmark, A&P, Waldbaums, Supe...	Leclerc Introduces PL Organic Fruits and Vegetables According to Planet Retail, French retailer Leclerc has launched a private label range of organic fruits and vegetables. Leclerc is one of the last retailers to launch an organic private label range in this category. The range will be launched under the Bio Village (Marque Repère) brand....
Wegmans Rolls-Out PL Dressings Wegmans has introduced 20 new store-brand dressings, including eight yogurt-based refrigerated varieties in produce, five vinaigrettes merchandised in center store and seven dressings that are used with its pre-packaged salads, reports Supermarket News. The dressings were created afte...	Smart & Final's Brand Consolidation Smart & Final, a warehouse grocery retailer with stores throughout the western United States and northern Mexico, is quickly and successfully moving through a private-label brand consolidation effort. The endeavor has been the most recent milestone in Smart & Final's evolution from a traditi...
Giant Eagle Rolls-Out Summer Store Brand Treat Giant Eagle has introduced four new varieties of authentic gelato from Italy under its Market District private label. There are four varieties to choose from: Chocolate a deep chocolate gelato swirled with chocolate sauce and topped with chocolate shavings; Limoncello gelato made with au...	Aldi Rolls-Out Lacura Cosmetics According to Drugstore News, limited assortment discount grocer Aldi is introducing the Lacura cosmetic collection in its stores in 30 states across the country. Developed by German skin care specialists, Lacura cosmetics are made with the same top-quality ingredients found in expensiv...
SuperValu Introduces Beef Program As part of a company-wide plan aiming to position its stores as "the place" for fresh beef, Supervalu has launched a new Stockman & Dakota branded line of premium USDA Choice Angus beef that's now available nationwide at the Minneapolis-based retailers family of stores, reports Pro...	New Petfood PL at CVS CVS/pharmacy entered the pet supply category last month with the introduction of a private label product line called Petcentral, reports In-Store Marketing Institute. The new brand is gradually appearing in the retailers pet care aisle. The line currently consists of pet beds and all-...
Safeway to Expand Outside Presence of Two PLs Safeway is expected to announce that it's private labels O Organics and Eating Right product lines will soon be sold at 150 ShopRite stores in South Africa and 100 Exito supermarkets in Colombia, reports The Wall Street Journal. Currently, the lines are sold in seven countries, including...	Fresh & Easy Family-Sized Prepared Meals Prove Popular Fresh & Easy's 40 to 45 ounce family-sized prepared meals, introduced last month to help customers trying to feed their families on a budget, have proven to be a hit and are now the six top selling lines in the range of more than 110 products produced fresh daily in the company's Riverside, Cali...
Supervalu PLs Comprise 18% of Sales Private label products accounted for 18% of US retailer SuperValus sales in the fourth quarter, compared to 15% two years ago, reports Supermarket News. The retailer added that, compared to 2008, private label sales penetration rose approximately 150 basis points as a percentage of sale...	Best Buy Expands PLs According to Planet Retail, Best Buy has announced it is expanding its private label electronics business in order to gain a key competitive advantage over rivals such as Wal-Mart and Amazon. Best Buy believes it can prosper in private label by using the customer feedback it collects fro...
Wegmans Celebrates Earth Day To celebrate Earth Day, on Saturday, April 25th from 11am - 3pm, Wegmans will provide information about its Wegmans products and programs that promote sustainability through reduce, reuse, and recyle efforts. Shoppers will find stations offering samples and information about its environmenta...	Meijer Rolls Out Meijer Naturals Meijer has introduced Meijer Naturals, a new store-brand line of products that are free of artificial ingredients and additives, GMOs, high-fructose corn syrup, hydrogenated oils and trans fat, according to Supermarket News. Priced 10% to 15% below national-brand equivalents, the line ...
Hannaford Rolls Out Exclusive Wine Line Hannaford Bros. has introduced Black Elk, an exclusive wine brand, reports Supermarket News. Black Elk sells for $8.99 in Maine, Massachusetts and Vermont, and $9.99 in New Hampshire. The wine is available in shiraz, chardonnay and pinot grigio. The shiraz and chardonnay are from Arge...	Schnucks PLs Grow Sales Sales of Schnucks" store brands have grown double digits over the past year and now make up more than 20 percent of total revenue, according to CEO Scott Schnuck. That puts Schnucks" private-label sales at about $500 million and climbing based on the companys 2008 revenue of $2.5 billion....
Study Examines the New PL Consumer Private Label 2010: Redefining the Meaning of Brand is a new syndicated study being fielded by The Hartman Group. The new study will document how far store brands have come and examine notions of price vs. value, and motivations for purchase. Areas of exploration include: " purchase behavior " u...	Bi-Lo Offers Free Baseball Tickets Bi-Li has partnered with several minor league baseball teams across the Southeast to offer free game tickets. From April 1st to August 31st, Bi-Lo shoppers can receive the free tickets by purchasing at least seven Southern Home private label items in one transaction while swiping their Bi-Lo Bon...
Bashas' Cut Prices on More Than 10,000 Items Starting today, Arizona-based Bashas, will be cutting prices on more than 10,000 everyday products, giving families what they're most looking for value, reports PRNewswire. The 10,000 price cuts include everyday products in every department of the store, and include national and privat...	Big Y Plans to Expand Safeway's Eating Right Brand According to Supermarket News, Big Y plans to expand Safeway's Eating Right brand, a health and wellness line, which was rolled out in December, and currently includes 64 items, including frozen food, cereal, cookies, pasta and soup. The line will grow to about 100 items beginning in...
Fresh & Easy to Extend its Exclusive Wine Selection Fresh & Easy Neighborhood Market will introduce 25 new wines over the next three months, 15 of which will be exclusive to the chain. These new local and imported wines range from $1.99 to $40.00 per bottle, offering something for every budget. Fresh & Easy will also begin offering 20% off any s...	Seven & I 7-Eleven to Roll Out 100 New PLs According to Planet Retail, Japanese retailer Seven & I has created a bundle deal in its U.S. 7-eleven stores, combining its most popular items the Big Bite quarter-pound hot dog and Big Gulp drink- with one of its new private label products, 7-select chips in a $2.99 meal deal through...
A&P Expands PLs A&P has expanded its private label offerings to meet the needs of its customers. The expansive private label program, headlined by the company's highly popular America's Choice brand, will feature 10 premium, specialty and national equivalent brands, offering more than 2,500 high-quality,...	Loblaw Adds Joe Fresh Beauty Care Line Loblaw recently announced that it has extended its Joe Fresh Style private-label fashion collection with the launch this month of Joe Fresh Beauty cosmetics collection. The 200-item line of eye, lip, face and cosmetic accessories, which carries pricetags of $4-$8, will be rolled out to 250 Lo...
Carrefour To Roll Out Low-Priced Line Carrefour will roll out a line of low-priced products, in response to Tesco's Tesco Value range. The new line will be called Carrefour Discount. According to reports, Carrefour Discount will come in simple, white packaging. The name "Discount" will be handwritten. The retailer hopes that the ne...	Metro Cash & Carry To Expand HoReCa PLs in India Metro Group Metro Cash & Carry recently announced that it will launch a number of private labels to target the HoReCa industry in India, reported Planet Retail. The private labels will cover both food and non-food. Some Metro private labels have already arrived in India, including Aro, H...
Wal-Mart Debuts New and Improved Great Value Brand Wal-Mart recently announced the expansion and enhancement of its Great Value brand. The company said the new, improved Great Value products will begin appearing on shelves this month and provide families with affordable, high quality grocery and household consumable options comparable to nationa...	Metro Revamps PLs Canadian retailer Metro Inc. has revamped its private label brands with a new look and new formulations and is rapidly ramping up the number of offerings in the lines, reports Supermarket News. Currently the company offers 1,500 private label items under two brands: a premium line ca...
Casino Plans to Expand Casino Bio Line French retailer Casino is looking to expand its Casino Bio organic range from 130 products to 170 this year, reports Planet Retail. It plans to introduce organic products to its frozen food section, with the addition of organic frozen beefsteaks and will be launching the first AB certifi...	Kroger Relaunches Baby Line Kroger recently announced that it has relaunched its 10-year-old Comforts brand baby care line with a strong emphasis on quality and value, reports Supermarket News. All items in the line which includes diapers, wipes and formula are now identified by a yellow firefly logo featured o...
Safeways PL Sales Growth Safeway recently announced that its private label sales are seeing exceptional sales growth relative to national brands, reports Supermarket News. "Although some national-brand vendors have rolled back prices, others have said they will hold the line," said Steve Burd, chairman, presi...	Loblaw Turns to PL Cosmetics Canadian retailer Loblaw plans to extend its Joe Fresh label into cosmetics, reports Planet Retail. Beginning next month, the private label cosmetics will be available in 220 Loblaw stores, and in 100 more by the end of 2009. One of the great things about cosmetics is that its an easy lift for...
Rite Aid Rolls Out Anti-Aging Rx Suncare PL Rite Aid recently launched an exclusive Rx Suncare line, which includes seven products that carry the Skin Cancer Foundation Seal of Recommendation as an effective UV sunscreen with a sun protection factor of SPF 30 to SPF 50 and are formulated with anti-aging vitamins. All items in Rite Aid's ...	2009 PL Hall of Fame Inductees Announced The 2009 inductees into the Private Label Hall of Fame have been announced by PLMA and PL magazine which both organizations co-sponsor. They are: " Karl and Theo Albrecht, brothers, and co-founders of the Aldi chain of limited assortment discount stores in Germany. The brothers opened their f...
Tops Rolls Out PL Spring Water As part of its transition to being a locally owned and managed grocer, Tops Markets, LLC has introduced Tops brand Spring Water. The water is sourced and bottled in the company's home region of western New York, according to Progressive Grocer. President and CEO Frank Curci described ...	Winn-Dixies PL Penetration Increases According to Planet Retail Winn-Dixie announced that its private label penetration rate increased 130 basis points to 22.2% over Q2. The retailer has completed packaging and label redesigns for over 2,000 private label products, and plans to redesign the remaining 1,000 private label ite...
Safeway Rolls Out PL Seafood Line Safeway has introduced Waterfront Bistro, a new frozen seafood line that includes includes frozen shrimp, tilapia, halibut and cocktail sauce. Products feature blue and white packaging with graphics. The line is in response to the growing trend toward dining at home, as well as the fact that ...	Tesco to Add 100 Lines to Discount Brands UK retailer Tesco plans to add an additional 100 products to its Discount Brands line, reports Planet Retail. According to Tesco UK Marketing Director Carolyn Bradley, new lines include childrenswear called Molly and Jack as well as skincare products. She added that one in four shoppers ...
Consumers Create Opportunity for PL as Economy Worsens According to a new consumer polling data from GfK Custom Research North America prepared for Private Label Manufacturers Association and its members verifies that U.S. consumers are opening the door to major market share gains for store brands as the countrys economic troubles grow worse. T...	98 Cent Produce Packs Boost Sales at Fresh & Easy Tesco's Fresh & Easy division in California, Arizona and Nevada recently said that it had increased its produce sales by more than 11 percent since January by introducing 98-cent Produce Packs that currently include grape tomatoes, yellow onions, green bell peppers, pears, lemons and oranges. ...
Asda Introduces Healthy Ready Meal Range Wal-Mart-owned Asda has rolled out a new private label range of healthy eating ready meals under the Fresh Tastes sub-brand in the UK, reports Planet Retail. The range of ready meal pouches includes 20 ready meals, including Red Thai Chicken, Salmon Nicoise and Cod Chardonnay, with the p...	Somerfield to Expand Simply Value PL UK retailer Somerfield plans to expand its Simply Value economy range, in response to the economic slowdown, reports Planet Retail. The move has seen the retailer locate the 170 SKU range to more prominent positions, with shelf talkers and PoS material. The line has previously only been ...
Harris Teeter Reports Strong PL Growth for Q1 Harris Teeter has announced financial results for the first quarter. Sales rose 3.6% to $928.9 million during Q1. Comparable store sales, which declined 2.12%, were negatively impacted by the timing of the New Years holiday, which will be included in Harris Teeters second quarter, reported	Save-A-Lot Shoppers to Choose Cola Brand Name Save-A-Lot is turning to its consumers to decide the name of one of its carbonated soft drinks, reports Supermarket News. The company is asking if Bubba Cola should retain its current brand name, or be called something else. Shoppers can vote on the Save-A-Lot website and state why the...
Sears PL Tools to Become Official Tools of DIY Network Sears recently announced that its private label tools range, Craftsman, will be the official tools of the DIY Network. Executives from Sears announced the agreement for Craftsman at the International Builders' Show with representatives of Scripps Networks-owned DIY Network. The agreement will in...	Casino Introduces PL cookware Casino has created a line of private label cookware products to complement its Casino Délices premium own brand food range. The range consists of cooking and tableware products, which have been co-designed by celebrity chef Michel Troisgros. The range is called Casino Désir and uses a black colo...
Costco PL sales to Reach 25% Costcos private label sales are expected to reach 25% within the next few years, according to CEO Jim Sinegal reports Planet Retail. Speaking at the Pacific Market Center's Winter Gift & Home Accessories Show Sinegal told a group of retail buyers and wholesalers that private label curre...	Winn-Dixie Launches PL Frozen Seafood Dinners Winn-Dixie recently introduced a range of frozen seafood dinners under its Fisherman's Wharf brand. There are six varieties of the dinners, which can be prepared in ten minutes. Dinners come in six varieties, including shrimp and sausage gumbo. Each 22- to 27.2-ounce bag was on sale last we...
Loblaw Changes PL Packaging Canadian retailer Loblaw has announced a change in packaging for the company's value private label range to allow shoppers to "quickly and easily identify the most cost-effective product selection on the shelf," according to PlanetRetail.com. The value range will revert back to ...	FMI Announces PL Forums Food Marketing Institutes inaugural Private Brands Summit will be held this June, with dates and location to be unveiled shortly, according to Patrick J. Walsh, vice president, industry development, education and research, FMI, reported Supermarket News. FMI is also planning a Privat...
Raleys Launches PL Competition According to Planet Retail, Raleys has introduced a competition to highlight its private label products. The retailer is asking shoppers to submit a homemade television commercial about why they love Raleys private label products. The winner will receive $5,000 in gift cards which can ...	Weis Lowers and Freezes Prices on Thousands of Items Weis Markets announced it has lowered prices on thousands of its staple items effective January 2 and that it has implemented a 90-day price freeze on these items. This price freeze is effective through April 1, 2009. The price freeze items include private label and brand name products in cen...
Best Buy Launches LCD TVs in China Best Buy recently announced that it has launched private label liquid crystal display (LCD) TVs in China. According to Planet Retail, the retailer distributes these products via its stores across the country. Its 42-inch LCD TVs are sold at CNY5,999 ($876) each, which is lower than simil...	Biocoop Rolls Out 'Green' Household Cleaning Line According to Planet Retail, in January 2009, France-based Biocoop will launch a range of environmentally friendly household cleaning products. The private label range includes five products priced less than EUR10 ($14) to make them more accessible to consumers. The range includes a washi...
Food Lion Rolls Out New Internet Game Food Lion has launched another Internet game to encourage interaction with its stores and brands. Shoppers who play the "snowball fight" game at foodlion.com win a $5-off-a-platter purchase of $29.99 from the Food Lion deli. Players use the computer mouse to aim and click sn...	Balducci's Offers PL Caviar Bethesda, MD-based Balducci's recently introduced a line of caviar sold under the Balducci's own brand, reports Progressive Grocer. Balducci's is offering the Farmed California White Sturgeon at a sale price of $55 to $299 per ounce through New Year's Day. The caviar regularly goes fo...
HEB Launches Valued Partner Perks Discount Card H.E. Butt Grocery Co. (H-E-B) has rolled out a new employee benefit designed to help its workers make ends meet in difficult times. H-E-B has created the Valued Partner Perks Discount Card program, which allows employees to receive 10 percent off of thousands of H-E-B store brands at any H-E-...	Holiday Deals at Fresh & Easy and Aldi Fresh & Easy Neighborhood Market recently announced several holiday deals to help customers stretch their dollar further this holiday season. The will run through December 24th. Some holiday deals from Fresh & Easy include: - Smoke Bone-In Ham: 99-cents/lb - Boneless Beef Striploin R...
Franprix Opens New Concept Store According to Planet Retail, Casino-owned, Franprix has opened a new concept store in Paris. Located in the 18th arrondissement, the store has a more premium feel in its design than regular Franprix stores to adapt to the needs of Parisian consumers. The front of the building is red and g...	A&P Introduces New Via Roma PL A&P, Waldbaum has recently announced the introduction of truly authentic Italian pastries, freshly baked and filled on-premise, under the new Via Roma private label brand, which are available exclusively at A&P, Waldbaums, The Food Emporium and SuperFresh stores. The Via Roma recipe comes ...
Food Lion Offers PL Holiday Meal Deal Food Lion is encouraging shoppers to plan their holiday meals around its On The Go Bistro store brand products, reports Supermarket News. An interactive tool on its websites grants access to a meal deal coupon for $3 off when a customer buys one Bone-In Turkey Breast, two side items, ...

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