Fresh & Easy Rolls-Out Affordable Organic Products
Fresh & Easy Neighborhood Market recently announced that it will
soon offer a new line of affordably priced organic products. To
make Fresh & Easy organic products easy to find, each product is
marked with a green organic band on the front label.
As defined by the USDA, organic produc...
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Private LabelsImportant for Competition
At this year's Food Marketing Institute (FMI) show, which took
place May 4-7 2008, the Food Retailing Industry Speaks: Annual
State of the Industry Review 2007 report was released. The
report outlined the state of food retailing, and mentioned that
private label is one of five key strat...
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Not Only at Rite Aid
Following in Rite Aid's footsteps, Walgreens is now offering
c.booth bath and body products by skin care innovator Colleen
Booth-Rothschild. Its collection is exclusive to Walgreens, and
its offerings will be different than the c.booth products
available at Rite Aid. The collection includes sh...
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Tesco to Label Eco-Friendly PLs
Tesco plans to implement the use of carbon labels on its
private label products in May 2008 in order to enable shoppers to
choose products which are less damaging to the environment, as
reported by The Guardian.
The retailer will place carbon-count labels on varieties of
orange juice...
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Fressnapf Celebrates PL Anniversary
According to Planet Retail, pet care retailer
Fressnapf, Krefeld, Germany is celebrating the 10th
anniversary of the launch of its firstand most
successfulprivate label, MultiFit. For the 10-week campaign
under the slogan 'Let's party,' all stores offer features to
promote the a...
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Office Depot Shows its Green Side
Office Depot recently announced the launch of its new,
environmentally conscious private label line of office supplies
called "Office Depot Green," Planet Retail. Office Depot
Green is likely to grow to encompass a wide assortment of
products including core supplies, such as recycled pape...
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A New Harvest at Supervalu
Supervalu, Eden Prairie, MN, is set to reintroduce its
Wild Harvest private label with an expanded selection of new
products, which will soon be available at Supervalu banners
including Acme, Albertsons, bigg's, Cub Foods, Farm Fresh,
Hornbacher's, Jewel-Osco, Lucky, Shaw's/Star Market, S...
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Clean Green at Wal-Mart Canada
Wal-Mart Canada is now providing environmentally conscious
shoppers with a 'green' choice. Wal-Mart recently launched of
the GreenLine, the company's first private label brand of
environmentally preferable household cleaning products.
The GreenLine includes six products: an all-purpose clean...
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2008 Class of Private Label Hall of Fame
Private Label Manufacturers Association (PLMA) and Private Label
magazine recently announced and honored the new inductees to the
Private Label Hall of Fame, during PLMA's Annual Meeting and
Leadership Conference at the InductionDinner on March 29th, 2008
at the Loews Ventana Canyon Resort in Tu...
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Wal-Mart Introduces PL Fairtrade Coffee
Wal-Mart Stores Inc., Bentonville, AR, is rolling out its own line of organic,
Rainforest Alliance and Fair Trade certified coffees. Reuters reports that
this month, the retailer will begin selling six coffees under the Sam's Choice brand
in all of its US stores.
Wal-Mart ha...
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Kroger Battles Monsanto Over Milk Labeling
The Kroger Co., Cincinnati, OH, and chemical company
Monsanto are locked in a state-by-state battle over how milk
should be labeled, according to the Cincinnati Enquirer.
Kroger wants to tell consumers in more than 3,200 groceries and
convenience stores through a product label that...
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Jean Coutu Introduces New PL Ranges
Canadian retailer Jean Coutu has rolled out an assortment of new
private label ranges as it attempts to develop PL sales from 9%
of front-end sales to 12% by 2010, according to Planet
Retail. Private labels currently account for 3,000 SKUs and
the retailer is aiming to introduce new exclu...
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Going Casual
Beginning April 1st, Walgreens, Deerfield, IL, will launch a
private label clothing line, called Casual Gear, to most of its
6,000 stores.
According to the Chicago Tribune, Walgreens, which
stumbled last year when it posted its first quarterly profit
decline in a decade, is aiming to b...
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Rite Aid Gets Exclusive Skin Care Line
Colleen Booth-Rothschild, co-president and chief executive
officer of Delicious Brands image will soon debut on an exclusive
line created specifically for Rite Aid, Harrisburg, PA,
called C.Booth Derma. With the launch of Derma, Rite Aid joins
CVS and Walgreens as retailers that are expan...
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Raleys Debuts Natural and Organic Full Circle Products
Raleys, West Sacramento, CA, has announced that it is now adding even
more alternatives to their aisles that support organic, natural and environmentally
friendly living. Raleys is rolling out about 120 Full Circle organic and natural
grocery items and household cleaning products, giv...
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Delhaize to Introduce Fresh Home Meal Solutions PL
Delhaize America, Salisbury, NC, recently announced that it will roll out a
new private label fresh, home meal solution line in April 2008, Progressive
Grocer reported. The line, On the Go Bistro features ready-to-heat meals
incorporating high-quality, wholesome ingredients and w...
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Roundy's Launches Advertising Campaign
Pick 'n Save, Copps and Rainbow grocery stores recently launched a new advertising
campaign featuring Roundy's private label products found exclusively at their
stores. Robert Mariano, chairman and CEO of Roundy's Supermarkets, Inc., stars as
"Chairman Bob" in the ads and conducts a series of ...
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Wal-Mart Goes for Food Safety
Wal-Mart has become the first nationwide U.S. grocery chain to
require suppliers of its private label and other food products to
have their factories certified against one of the internationally
recognized Global Food Safety Initiative (GFSI) standards.
A group of major international retailer...
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Big Y Introduces New Beef and Milk Programs
Big Y, Springfield, MA, recently rolled out new store brand milk and beef
programs, according to Progressive Grocer. The company said it now
offers rBST hormone-free private label milk varieties, and only All Natural USDA
Angus Choice Beef in all its stores.
All Big Y brand...
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7-Eleven Gets Healthy
7-Eleven Inc., Dallas TX, is adding healthier snack options in its stores,
including its own store brand MEGA protein bars, reports
www.NACSonline.com.
7-Eleven will also introduce a private label nutrition bar in March, the first all-
natural, triple-layer protein bar. Sold ...
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Price Chopper to Replace Wild Oats PL
Price Chopper, Schenectady, NY, stores have begun replacing Wild Oats
natural and organic store brand items with 200 products distributed by Topco under
its Full Circle line of natural and organic items. Reports
Supermarketnews.com.
Price Chopper began selling organic and na...
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Target Launches DwellStudio Line
Target, Minneapolis, MN, recently announced the debut of DwellStudio for
Target. DwellStudio is touted as one of the countrys leading modern home
furnishing companies. DwellStudio for Target a new home and baby collection, and
is comprised of bed linens for adults and nurseries, nurse...
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Monoprix Launches PL Smoothies
France-based Monoprix has launched a range of private
label fruit smoothies. The range has been introduced to compete
with brands such as Knorr Vie and Innocent. The product will
be located in the fruit and vegetable sections of Monoprix stores
as well as in Monop' convenience outlets.
...
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Tengelmann A&P to Revamp Pathmark
Alongside the release of third quarter results earlier this week,
A&P executives said that they are taking advantage of their
purchase of Pathmark to'refresh ' the latter's Plain Jane stores
and create a new combined private label program, reports
Planetretail.com. Although chief executi...
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Supervalu's PL Consolidation
StarTribune.com recently reported that Supervalu
has implemented a new test kitchen at its Eden Praire, MN
headquarters. The test kitchens main purpose is to insure that
its products are of the highest quality.
The company plans to take stock of the 10,000 to 12,000 products
...
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Safeway Promotes Healthy Eating
In order to encourage healthy eating, Safeway, Pleasanton,
CA, is promoting its Eating Right PL range through a website
(eatingright.safeway.com) dedicated to informing consumers how
its Eating Right line can help them eat right.
The website offers consumers a variety of tips on which f...
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Safeway's New Partnership
Following on the heels of its latest O Organics expansion,
Safeway, Pleasanton, CA has partnered with Sysco Food
Services to market its O Organics beverages in local food-service
establishments such as school vending machines and restaurant
menus, reports Supermarketnews.com. The f...
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7-Eleven Launches New PL Wireless Offer
7-Eleven, Inc., Dallas, TX, has recently introduced a
wireless offer that provides customers with a simple, basic,
prepaid phone plan without all of the bells and whistles. The
retailer is offering two SpeakOut Wireless prepaid plans. One
plan offers unlimited nights and weekends, and...
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ASDA Launches New Free From Line
UKbased Asda has launched a new 'Free From' rangespecially
developed foods, which are gluten, wheat, dairy or nut free. The
retailer has aimed to make the 'Free From' range as clear and
helpful for shoppers as possible. All the products are labeled on
the front of the pack to help consumers ea...
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Giant Food Adopts Etched Eggs for Safety
Planetretail.com recently reported that Ahold-owned Giant
Food Stores and Martin's Food Markets are rolling out a
tamperproof measure of egg freshness: freshness dates and
tracking codes etched into the shells of all store brand and
Nature's Promise eggs.
The USDA-accepted marking proc...
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Safeway to Globally Expand O Organics
Safeway Inc., Pleasanton, CA, recently announced it's
partnerships to sell its "O Organics" private label line in Asia
and South America, according to Marketwatch.com.
A recent deal was also struck with distributing giant Sysco Corp.
to sell the products to the foodservice segment,...
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Loblaw Expands PL Range
Canada-based retailer, Loblaw recently introduced its largest
food launch with 140 new food products under the Presidents
Choice line. According to its website, the retailers Holiday
Insiders Report is packed with over 140 new products to make the
holiday season easier and more enjoyable. T...
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Shoppers Drug Mart Plans to Extend PLs
In order to strengthen its position, Canadian drugstore chain,
Shoppers Drug Mart has announced plans to add more than 200
private label organic food products early next year, as reported
by Planetretail.com. According to Jurgen Schreiber, CEO
at Shoppers Drug Mart, private labels such a...
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Colruyt Launches New PL Line
Belgian-based Colruyt has launched a private label range called
Everyday Selection, which unusually for the retailer, carries
Colruyt's orange and black color scheme, reported
Planetretail.com. Colruyt and its subsidiaries are
recognized for carrying brands that are well-known in Belgium ...
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Costco Debuts Co-branded Martha Stewart Line
Costco has announced that its first product in the Kirkland
Signature Martha Stewart line is now on its shelves, as reported
by Planetretal.com. Produced from antibiotic-free hogs,
Kirkland Signature Martha Stewart Favorite Holiday Hams are the
first in a series of food products, many ...
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Aeon and Seven-Eleven Cut Prices on PLs
In Japan, Aeon recently announced that it will cut prices by 10%
to 25% for 24 products in its TopValu private label effective
today. The retailer hopes that the price cuts will lead to a
doubling to quintupling of sales volume. On Saturday c-store
chain Seven-Eleven plans to start selling loave...
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7-Eleven Rolls-out New Energy Drink
7-Eleven, Dallas, TX, recently introduced Inked, a
proprietary energy drink geared towards the niche market of
young, tattooed Americans. Inked comes in Maori Citrus and
Chikara Tropical Grapefruit.
"We wanted to create a drink that appealed to men and women, and
the tattoo culture h...
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Winn-Dixie Brands Re-launched
Winn-Dixie, Jacksonville, FL, announced that it will
relaunch all 3,000 of its store brand products and add premium
items over the next two years.
The company has begun phasing out most of its 58 brands including
names like Fisher, Astor, Crackin Good, Dixie Darling, Kountry
Fresh and...
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Sears Canada Launches Michael Smith Cookware Line
Sears Canada Inc., Toronto, Ontario, today announced an
exclusive partnership that brings an exciting new celebrity
cookware collection, CHEF AT HOME by Michael Smith, to Sears
department stores nationwide. Michael Smith is the first Canadian
Chef to launch his own line of cookware in Can...
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PLMA's 2007 Salute to Excellence Recipients
Kroger, Target and the Wakefern Food Corp.'s private label
efforts were honored November 12th at the Private Label
Manufacturers Association's annual trade show in Chicago. All
three companies received a Salute to Excellence award for
superior private label products and services. European drug c...
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Boots Opens in Abu Dhabi
Uk-based Boots recently opened its first store in Abu Dhabi at Al
Wahda mall. This new move highlights Boots growing presence in
the region and is aimed at providing shoppers in Abu Dhabi with
the largest selection of health and beauty products under one
roof. The store measures 225 square mete...
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The Buzz at Sobeys
Sobeys, Stellarton, Nova Scotia has launched Countertop
Buzz, a blog showcasing recipes and food tips co-written by a
pair of noted chefs using Sobeys Compliments brand private label
items according to Supermarket News. The blog, linked
through Sobeys website or at countertopbu...
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Loblaw Expands Presidents Choice Line
Canadian retailer Loblaw, recently announced that it would launch
140 new products under its Presidents Choice private label this
month inspired by tastes from the around the world. Among the
products in the launch are hand-rolled dim sum from China; Dulce
de Lecheknown as sex in a bottle fr...
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Winn-Dixie Launches Milk Promotion
Winn-Dixie, Jacksonville, FL, has launched a promotion
until January 1st 2008 where shoppers receive one free gallon of
Winn-Dixie whole, low-fat, or fat-free milk for every five
gallons purchased using their Customer Reward Card.
"In these times of economic pressure, this is just one ...
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Safeway Promotes O-Brand Baby Line
Safeway, Pleasanton, CA, is promoting its new O Organics
for Baby line with an O Baby 100% cotton short-sleeve baby
bodysuit. All profits go to the Safeway Foundation.
Shoppers can buy the bodysuits for $6.99 via a mail-in form found
on Safeway.com. The O Baby bodysuit is the latest w...
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Safeway/Schnucks to Add Labels to PL Fruit & Veg
The Produce for Better Health Foundation (PBH) has announced that
Safeway and Schnucks have become the first grocers in the US to
make a commitment to include the Fruit & VeggiesMore Matters
logo on a wide assortment of private label frozen and canned
fruit and vegetables Supermarket News<...
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Tesco Launches 'Greener Living' Brand
Uk-based Tesco, recently announced the launch of Greener
Living, a new store brand for environmentally friendly general
merchandise products such as energy-saving light bulbs, bin
liners from recycled plastic, and an energy-saving eco-kettle.
Tesco said the Greener Living products will ...
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Superquinn Launches Premium PL
As part of a EUR500,000 ($670,861) investment, Irelandbased
Superquinn last week launched a premium label range. Called SQ
(superior quality), the line will consist of about 100 products
and will expand to about 500 over time if successful. Chairman
Simon Burke says it could account for 1% of o...
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Winn-Dixie Introduces PL Vitamin Water
Winn-Dixie Stores, Inc., Jacksonville, FL, recently
rolled-out V-H2O, its private label vitamin-enhanced water,
according to Citing research from the Beverage Marketing
Corporate, the grocer said that sales of nutrient-enhanced drinks
in the United States more than tripled in volume fro...
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H-E-B CoffeeAvailable Online
H-E-B, San Antonio, TX, recently began selling private
label coffee online. The H-E-B Café Ole online shop, found at
www.hebshopping.com, features a variety of straight and flavored
coffees including its Taste of Texas range. The coffee sells for
$7.99 and can be shipped throughout the U....
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Tesco and Disney Launch Food Range
BBC News recently reported that Tesco and Disney are
joining forces to launch a range of co-branded food products
featuring some of the U.S. giant's popular cartoon characters.
The product range will start with fresh fruits before expanding
to include everything from yogurt to breakfast...
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7-Eleven Rolls-Out Performance Beverage
In October, 450 7-Eleven, Dallas, TX, stores from
Bakersfield, Calif., to the Oregon border will roll out AQUISS, a
performance/vitality beverage made by an affiliate of Phlo Corp.,
located in Jacksonville, Fla., the manufacturer reported.
The roll-out will include a sampling campaign t...
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Meijer's Advertising Campaign
Meijer, Grand Rapids, MI, has introduced a Make Your Own
Video contest for students, involving commercials. Students
must make a commercial or informative video for the web which
features Meijers store brand. Prizes offered include $2,500 for
the Grand Prize, and $1,000 for First Pri...
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Rewe Group Launches Nutritional Labeling
The Rewe Group has announced that it will provide detailed
assistance for the increasing numbers of consumers who seek to
eat a healthy, balanced diet, in particular, along with doing
more exercise to keep weight problems under control. At Anuga,
the worlds largest trade fair for foods, the re...
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Price Chopper Uses Kid-Friendly Labels
In collaboration with the University of Albany, Price
Chopper, Schenectady, NY, has unveiled a new cereal box that
features kid-friendly labels. Information on nanotechnology can
now be found on the back of the companys private label Koo-Kies
and Peanut Butter Cocoa Sphere cereals. Pric...
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Sainsbury Switches Tea and Coffee to Fairtrade
UK-based Sainsbury recently announced its plans to convert its
entire range of private label tea and ground coffee to Fairtrade
over the next three years. The move will treble the volume of
Fairtrade tea sold in the UK. Sainsbury's Red Label tea will be
the first to switch, with the conversion d...
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7-Eleven Launches Fusion Defense Coffee
7-Eleven Inc., Dallas, TX, is launching Fusion Defense
coffee, a new brew infused with echinacea, ginseng and
astragalus, all herbs thought to help boost the bodys immune
system.
Earlier this year, the company broke new ground with its Fusion
Energy, believed to be the first herb-enh...
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Wal-Mart Energy Efficient Light Bulb Update
Wal-Mart Stores recently announced that it has reached an annual
target of selling 100 million energy-efficient light bulbs ahead
of schedule after heavily marketing them as a way for consumers
to save money and fight global warming.
Wal-Mart's executive in charge of environmental strategy, A...
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Casino Launches Household Appliance PL
France-based Casino has recently introduced a new range of
household electrical appliances called Discret. The range
comprises six products: a bread making machine, a microwave oven,
a coffee machine, a toaster, a convection oven and a kettle. The
appliances have a modern design and are fabricat...
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Wal-Mart Launches PL Energy Efficient Light Bulbs
The Wall Street Journal has reported that Wal-Mart,
Bentonville, AR, has launched its own private label compact
fluorescent light bulbs and is now selling the Great Value energy
efficient bulbs in more than 3,000 stores.
According to the Wall Street Journal the retailer, p...
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7-Eleven Introduces PL Wine
7-Eleven, Dallas, TX, is expanding its private label wine selection with the
introduction of Sonoma Crest Cellars, an exclusive, premium wine meant to
complement its existing Thousand Oaks wine brand, the company stated. "With our
second venture into proprietary wines, we can offer a br...
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Meijer Launches PL Consumer Electronics Range
Meijer, Grand Rapids, MI, has rolled out a new private label range of
consumer electronics under the 'gfm' brand. Supported by the website
www.gfmproducts.com, the line is described by Meijer as "a new name to trust in
affordable electronics...featuring excellent performance, modern sty...
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CO-Ops Charity Initiative
According to reports in the UK press, the Co-operative Group is discontinuing its
private label range of mineral waters and launching a new ethical range, claiming to
be the first British grocery retailer to launch an ethical water brand. The retailer will
donate between GBP0.05 (USD0.09) and ...
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Wegmans Introduces New Laundry Detergent
Wegmans, Rochester, NY, recently announced that it will introduce a
private label highly concentrated advanced 2x laundry detergent, which joins
similarly sized national-brand formulas on the retailers shelves this month. The
higher concentration means that you can use half as much det...
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Kroger Expands Organic PL
Kroger, Cincinnati, OH, plans to add 60 new organic products to its
premium Private Selection range. One of the nations largest retail grocers, the new
products include pasta, waffles, tea, peanut butter, snacks and milk. They will bear
the USDA Organic Certified seal and carry a guara...
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